Lee Joon-ho X Lee Se-young "The Red Sleeve," viewership, hot topic, VOD No. 1 spot
Lee Joon-ho X Lee Se-young "The Red Sleeve," viewership, hot topic, VOD No. 1 spot
  • Nang 기자
  • 승인 2021.12.02 18:27
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[BBANGYA NEWS | Reporter Nang] It proved that "The Red Sleeve" is a popular drama by dominating the VOD market such as OTT and IPTV.

MBC's Friday-Saturday drama "The Red Sleeve" (Written by Jeong Hae-ri/Director Jung Ji-in/hereinafter referred to as "The Red Sleeve") topped the Friday-Saturday drama, beating prominent competitors with 9.4% nationwide ratings and 10.3% highest ratings. It also topped the TV topic index for the fourth week of November surveyed by Good Data Corporation for the third consecutive week in the drama category and topped the topic category that integrates drama and non-drama. In addition, actors Lee Se-young and Lee Joon-ho were named No. 1 and No. 2 in the popularity of drama stars, respectively, and were truly honored with the popularity of "All Kill."

As such, "The Red Sleeve," which caught both ratings and topics at the same time, has topped various figures such as the number of VOD views, continuing its wave of momentum. According to Wavve's fourth week of November, an online video service (OTT) platform, "The Red Sleeve" ranks first in the drama category. During the same period, the weekly data status of the three IPTV companies (total of KT, SKB, and LGU+ companies) also boasted popularity, with "The Red Sleeve" ranked first in the number of paid VOD use among all programs. On top of that, the number of SMR clip views, which is called a barometer of a topic, also topped the overall number of plays by the program in the fourth week of November.

'The Red Sleeve' continues to cruise with an interesting imagination added to the love story of Jeongjo and Euibin Sung, considered the romance of the century, Lee Joon-ho and Lee Se-young's good and good chemistry, character thermography regardless of the main supporting role, and solid production that can confirm the true value of MBC historical drama. Attention is focusing on how far the "The Red Sleeve" will continue to rise.


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